THE STORIES WE’VE HEARD THAT PROVES DESSERT BRINGS PEOPLE TOGETHER

At Drizzl’d, we’ve always believed that dessert is more than just something sweet at the end of a meal. It’s a way of connecting, celebrating, and sometimes even healing. Over the years, we’ve heard countless stories from our customers that show us just how powerful a plate of hot ball doughnuts or a churro dipped in chocolate can be.

If only our walls could talk…

One of the most common stories we hear is about first dates. Couples have told us they started their journey at Drizzl’d, sitting across from each other nervously, bonding over who would take the last strawberry. Dessert has a way of softening the edges of a first meeting. It’s less formal than dinner, more fun than coffee, and it creates a playful atmosphere that makes people feel at ease. Some of those couples still visit us today, years later, reliving the moment where it all began.

Then there are the friends who use dessert as their ritual. We’ve had groups come in every Friday night without fail, ordering their favourites and catching up on the week. For them, Drizzl’d is the space where laughter flows as freely as the chocolate drizzle. They tell us it’s not just about the food, it’s about the tradition of coming together, knowing that no matter how stressful the week has been, they’ll end it on a sweet note.

We’ve also been touched by stories of families making Drizzl’d their go-to celebration spot. Promotions, birthdays, even exam results! Dessert has marked these milestones in ways that feel both intimate and joyful. Parents have told us that their kids now associate success with a trip to Drizzl’d, turning our desserts into little trophies of achievement.

And sometimes, dessert brings comfort in quieter ways. We’ve had customers share that after a tough day, they’ve stopped by for a solo treat just to unwind. They’ll sit, enjoy their churros or doughnuts, and leave feeling a little lighter. It reminds us that connection doesn’t always have to be with other people, it can also be about reconnecting with yourself.

These stories are what inspired our Sweet Drizzl’d Stories campaign. We wanted to give people a space to share those moments with us, whether cheeky, heartfelt, or unforgettable. The confessions we’ve received so far have only confirmed what we already knew: dessert isn’t just food, it’s a catalyst for connection.

At Drizzl’d, we don’t just sell hot ball doughnuts and churros. We create the backdrop for the conversations, laughter, and milestones that matter most. Because when people come together over dessert, it’s never just about satisfying a craving, it’s about creating memories that last long after the plate is empty.

So next time you’re searching for late-night desserts in Melbourne or looking for a spot to catch up with loved ones, remember: dessert is the excuse, but connection is the reward.

DESSERT DATES > DINNER DATES

For years, the classic dinner date has been the go-to for couples looking to connect in Melbourne. A nice restaurant, three courses and a bottle of wine was the traditional formula for romance. But times are changing, and more people are trading in formal dinners for something sweeter, simpler, and, arguably, more fun: dessert dates. At least, this is something we’ve noticed at Drizzl’d.

The perfect date destination!

We believe the shift comes down to lifestyle and culture. Melbourne is a city that lives and breathes food, but it’s also a city that loves flexibility. A dessert date at Drizzl’d doesn’t require long reservations or a three-hour commitment. It’s casual, affordable, and perfectly suited to spontaneous catch-ups. Instead of choosing entrées and mains, couples are choosing hot churros, hot ball doughnuts, or a milkshake to share. We found that our desserts are playful, shareable, and designed to spark conversation.

Another reason dessert dates are thriving is the rise of the late-night economy. Cafés are often winding down by mid-afternoon and restaurants typically close their kitchens around 9 or 10pm. But for night owls, that’s when the night is just getting started. Dessert venues like Drizzl’d have tapped into this cultural shift by staying open late, giving couples and groups a place to connect long after most eateries have shut their doors.

And let’s be honest: dessert simply feels lighter. A full dinner can be expensive and, at times, a little too serious. Dessert, on the other hand, feels like a treat. It’s indulgent but not overwhelming. You can split a tray of hot ball doughnuts or share some churros without the formality of appetisers, mains, and wine pairings. For younger generations especially, dessert is the new love language.

There’s also the social media factor. A beautifully Drizzl’d churro tray or one of our hot ball doughnut items that are overflowing with toppings is made to be photographed. Dessert dates are inherently Instagrammable, creating lasting memories both in the moment and online. Dinner might fill you up, but dessert gives you something to share long after the night ends.

At Drizzl’d, we see this shift every day. Couples drop in after the movies, ‘friends’ swing by for a late-night sugar hit, and regulars make dessert their way of winding down together. Our menu was designed for sharing from the ‘All Good’ to our ‘Lovers or Friends’ and our late-night hours mean no one has to rush. Dessert dates have become a staple in our store, and we’re proud to be part of the way Melbourne is redefining connection.

The truth is, dessert dates aren’t just a trend. They’re a reflection of what people want today: experiences that are social, affordable, and memorable. Melbourne has always been at the cutting edge of food culture, and now it’s desserts, not dinners, leading the way.

So next time you’re planning a date, skip the stress of three courses and head somewhere sweet instead. Because in Melbourne, love really does taste better with dessert.

THE SCIENCE OF CHOCOLATE

There’s something almost magical about chocolate. It has the power to lift your mood, calm your stress, and spark a little joy with just one bite. Across cultures and generations, chocolate has held its place as the world’s most beloved comfort food. But why? The answer lies in science as much as it does in flavour.

It’s science!

When you eat chocolate, your brain lights up with activity. Cocoa contains compounds that stimulate the release of serotonin and dopamine which are the neurotransmitters often called the “feel-good chemicals.” These are the same chemicals your body produces when you experience happiness or even fall in love. No wonder a square of chocolate after a tough day can feel like a hug from the inside out.

Chocolate also contains small amounts of caffeine and theobromine, which give you a gentle energy boost without the jittery crash of coffee. It’s the perfect balance: a pick-me-up that also relaxes you. Add to that the creamy texture and sweet richness that melt in your mouth, and it’s clear why people reach for chocolate when they need comfort.

But chocolate isn’t just about science, it’s about experience. Think of birthdays, anniversaries, or late-night catch-ups with friends. More often than not, chocolate is on the table. It’s tied to our celebrations, our rituals, and our indulgences. That emotional connection makes it more than just food. It’s a symbol of reward, care, and joy.

At Drizzl’d, we see this play out every single day. Chocolate is at the heart of who we are and, truthfully, it covers nearly half our menu. From hot ball doughnuts drizzl’d in milk chocolate to churros coated in rich sauces, and milkshakes that blur the line between drink and dessert, chocolate is our universal language. It’s the one flavour that unites every type of customer, from kids sharing their first churros to adults winding down after a long week.

We also know that chocolate desserts aren’t just indulgences. They’re moments. When someone walks into Drizzl’d late at night, sits with friends, and shares a plate of chocolate-covered doughnuts, they’re not just satisfying a craving. They’re creating memories. That’s why we’ve made chocolate such a big part of what we do because it never goes out of style, and it never fails to bring people together.

The science might explain why chocolate makes us feel good, but it’s the stories, the connections, and the moments that give it true power. At Drizzl’d, we’re proud to serve up both: the comfort of chocolate and the joy of sharing it.

So next time you’re craving something sweet, remember, it’s not just chocolate. It’s a little taste of happiness, and at Drizzl’d, it’s always waiting for you.

WHY CHURROS WILL NEVER GO OUT OF STYLE IN MELBOURNE

There’s something undeniably comforting about a warm, golden churro fresh from the fryer. It’s crisp on the outside, soft in the middle, coated in just the right amount of cinnamon sugar, and often paired with a sauce so good you could drink it. Churros have been loved across the world for centuries and here in Melbourne, their popularity is only getting stronger.

Mmmmm. Crisp on the outside, soft in the middle and coated with the good stuff.

Churros have Spanish origins, where they were first enjoyed as a breakfast treat alongside hot chocolate so thick it was almost a pudding. Over the years, they’ve travelled across cultures and continents, appearing in markets across South America, in street stalls throughout Asia, and now in late-night dessert spots all over Melbourne. Wherever they go, one thing stays the same: they bring people together over something simple, indulgent, and universally loved.

In Melbourne’s dessert scene, churros have carved out a permanent place alongside other crowd favourites like hot doughnuts and gelatos. They’re the kind of dessert that works for every occasion whether you’re grabbing a quick bite after dinner, celebrating with friends, or searching for that perfect Instagram-worthy food shot. It’s this versatility, combined with their rich history, that makes them timeless.

At Drizzl’d, we knew from the start that churros had to be a staple on our menu. For us, they tick all the boxes: they’re familiar enough to make people feel at home, but customisable enough for us to put our own spin on them. We wanted to take that classic churro experience and make it something special and something distinctly Drizzl’d.

That’s why our churros aren’t just about the fry and the sugar coating. They’re about the toppings, the sauces, and the presentation. From our classic milk chocolate and fresh strawberries combo to more adventurous flavour pairings that change with the seasons, we make sure every plate of churros looks as good as it tastes. After all, we live in an era where “Instagrammable desserts Melbourne” is a search term in its own right and we want our churros to be the ones people tag.

They’re also an important part of our late-night offering. When you’re searching “churros Melbourne” or “hot doughnuts Melbourne” after dinner, you’re not just looking for something sweet, you’re looking for an experience. You want somewhere that’s still buzzing, where you can share dessert, laugh with friends, and maybe even share a story or two. Our churros fit perfectly into that moment.

The truth is, churros will never go out of style because they’ve never been about trends. They’re about joy, comfort, and connection. And at Drizzl’d, we’re proud to serve them in a way that honours their history while giving Melbourne something fresh, exciting, and delicious.

So whether you’re a long-time churro lover or just curious about what makes them so special, you know where to find us. Because churros aren’t just a dessert, they’re an experience. And at Drizzl’d, we make sure it’s one worth remembering.

HOW DID THIS PISTACHIO CRAZE START?

If you’ve noticed pistachio everywhere lately, you’re not imagining it. From artisan gelato in Rome to croissants in Dubai and dessert bars in Melbourne, pistachio has become the flavour everyone is talking about. But when exactly did this craze begin, and why does it feel like pistachio has suddenly taken over the world of desserts?

Add melted milk chocolate to level up your experience!

The truth is, pistachio isn’t new. This little green nut has a history stretching back thousands of years, with origins in Persia and the Middle East. It was once seen as a delicacy for royalty, a symbol of fortune, and a flavour reserved for celebrations. Over time, pistachio became a staple in Mediterranean sweets like baklava, nougat, and halva. Italians gave it another chapter, turning it into creamy gelato that still defines the flavour for many today.

But the modern pistachio craze, the one that’s filling your TikTok feed and making you search “pistachio desserts near me”, has roots in another global food trend: Dubai chocolate.

In recent years, Dubai became a hotspot for indulgent desserts and flavour mashups. Videos of pistachio croissants dripping with melted chocolate, pistachio crepes stuffed with Nutella, and pistachio milkshakes topped with gold leaf went viral, setting off a global obsession. Dubai’s reputation for excess met pistachio’s naturally luxurious character, and suddenly the world couldn’t get enough of it.

This wave didn’t stay contained to the UAE. Tourists brought the flavours home, food bloggers jumped on it, and pistachio became a household craving. Add the fact that pistachio’s soft green colour pops on Instagram and TikTok, and it was inevitable that pistachio would explode into a worldwide dessert craze.

So why does pistachio resonate so strongly? It’s because it offers balance. Chocolate is indulgent. Caramel is rich. Strawberry is sweet. But pistachio is layered; earthy, creamy, nutty, subtly sweet. It has enough depth to feel “grown-up,” but enough comfort to feel nostalgic. And when paired with chocolate (as Dubai proved), honey, or fruit, it takes on a new dimension every time.

At Drizzl’d, we’ve seen the demand first-hand. Customers have been asking for pistachio, and we decided it was time to deliver. Our new menu has just soft-launched, featuring not one but two pistachio-inspired creations. Both items celebrate the richness of pistachio while keeping true to Drizzl’d’s signature playful style.

But here’s where we did things differently. Instead of overloading the flavour, we’ve kept them versatile. We wanted our customers to be able to make them their own whether that means adding milk chocolate for a creamy indulgence, drizzling honey for a Middle Eastern twist, or topping them with strawberries for a fresh, fruity contrast. Pistachio is the hero, but how you enjoy it is entirely up to you.

This is part of what makes pistachio so exciting. It’s not just a trend, it’s a canvas. Across cultures and continents, it has evolved and adapted, from Turkish delights to Italian gelato to Dubai’s chocolate-drenched creations. For us, it would feel wrong to box pistachio into one fixed identity when its strength lies in versatility. That’s why our recipes are constantly evolving. Even if customers don’t notice, we’re always testing, tweaking, and refining to make sure pistachio stays fresh and unforgettable at Drizzl’d.

When people ask, “When did the pistachio craze start?” the answer is layered, much like the flavour itself. It started centuries ago in Persian kitchens. It gained momentum in Mediterranean markets. It exploded on the streets of Dubai with chocolate-drizzled croissants. And now, here in Melbourne, the craze is finding new life in places like Drizzl’d where pistachio isn’t just another topping, but a flavour we’ve reimagined for today’s dessert lovers.

If you’ve been searching for the best pistachio desserts in Melbourne, or wondering where to try the latest pistachio flavours, you don’t have to look far. Our new menu is waiting, with pistachio creations you can enjoy your way.

The craze may have started centuries ago, but at Drizzl’d, it feels like it’s only just beginning.

Because yeah, you deserve it.